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A MESSAGE FROM...

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Paul Thurston

Founder & CEO

Hello!  My name is Paul Thurston.

I am the Founder and CEO of T-Marketing.

I want to help you build your new business or pivot your existing business through marketing!

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In its definition marketing is described as...

Marketing is the process of attracting customers and selling products or services to generate revenue!

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The three purposes of marketing are…​​

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  1. Capture Attention

  2. Educate Prospects

  3. Convert with a ​​'LOW-RISK ACTION TO TAKE'​

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OTHER GOALS OF MARKETING INCLUDE:

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  1. Increase Profitability  

  2. Increase Market Share 

  3. Increase Revenue 

  4. Brand Awareness

  5. Generate Leads

  6. Grow Social Media Presence

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This all happens when you...

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  1. Create a Strategy

  2. Choose the Right Channels

  3. Engage Customers

  4. Measure Results

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It can be said that everything we do as a business in one way or another involves marketing!

The everything’s that are marketing for a new or existing business include:

  1. Company Name

  2. Company Logo

  3. Company Website

  4. Company Social Media

  5. Company Employees

  6. Company Employees Attire

  7. Company Culture

  8. Company Business Cards

  9. Company Postcards

  10. Company Flyers

  11. Company Brochures

  12. Company Building

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Wooo, Wait a minute here!

Employees are marketing!

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Are you kidding me?

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Well maybe not because employees are people!

Let's state this a different way.

Much of what employees do is marketing.

Without the above items you wouldn’t have much!

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These items are the wood for the fire and now we need to ignite them with more marketing!

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Properly executed marketing can exponentially grow your business from Annual Revenue of $500.00 to $5,000.00 to $50,000.00 to $500,000.00 to $5,000,000.00 in the blink of an eye and incrementally higher if you can imagine?

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Think about it!  Did Steve Jobs sell a million computers in the first year of starting Apple, Inc.?

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No, he did not.  Steve Jobs probably sold a couple computers and said to himself this is so cool and it would be even more cool if I could sell more and more of these and bring them to each home.

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Well, I don’t think he sold a million computers the first year because well would have needed to learn how to market the devices through marketing and the 4-P’s so that's what he did very well!

The 4-P's are of course...

Product, Price, Place, and Promotion!

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Now is the time to market your product or service or group of products or services or any combination of any products and services and 2025, 2026, or 2027 are the years to start!

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What marketing strategy will we use?

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What marketing vehicle or vehicles will we use?

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It will be one or more of the following marketing…

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  • Digital Marketing

    • Website

    • Social Media

      • ​LinkedIn

      • ​Facebook

        • Instagram​

        • ​​WhatsApp
        • Threads
      • TikTok

      • Telegram

      • SnapChat​

      • X (formally Twitter)

      • Pinterest​

      • Truth

      • YouTube

    • Content

      • Video​

      • Blog

      • Newsletters

      • Social Media Posts

  • Word of Mouth

  • Referral​

  • Inbound

    • Email​

    • Telephone

    • Forms

  • Outbound

    • Email​

    • Telephone

    • Forms

  • Event

    • Trade Shows

    • Company Events

    • Networking Events

  • Print

    • Post Cards

    • Flyers

    • Brochures

  • Account Based Marketing (ABM)

  • Search Engine Optimization (SEO)

  • Search Engine (PPC)

  • Banner Advertisements

  • Affiliate Marketing

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How will we reach our target market?

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We’ll reach our Target Market with one of the many types of marketing campaigns?

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What’s a marketing campaign?

A marketing campaign is an organized course of action to promote and sell a product and or service or group of products and or services or simply to persuade a consumer to take a low risk action!

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What marketing campaigns are there?

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Types of Marketing Campaigns include:

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  • Product Campaign

  • Service Campaign

  • Brand Development Campaign

  • Email Campaign

  • Content Campaign

  • User-Generated Content Campaign

  • Public Relations / Awareness Campaign

  • Direct Mail Campaign

  • Affiliate Campaign

  • Social Media Campaign

  • Acquisition Campaign

  • Advertising Campaign

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Now is the time to launch that marketing campaign that you may or may not have known you needed!

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Now is the time to develop and implement that marketing plan that you've been putting off!

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Now that we’ve touched on the different marketing strategies and types of marketing campaigns it’s your opportunity to call or fill out the form below and take the next step towards improving your personal brand or organizational brand through marketing.

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For a FREE CONSULTATION...

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GO TO OUR BOOK ONLINE PAGE

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-OR-

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CALL 1-848-202-3145

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​Be well and stay well.  All the Best…

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Paul L. Thurston

Founder and CEO

T-Marketing, LLC

CONTACT US

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